VP Series & Konjac Delight: Inside LAKEXIXI's 2026 International Product Lineup

LAKEXIXI spicy wheat snacks and konjac snacks product photography with fresh chili peppers and wheat stalks

LAKEXIXI's 2026 international portfolio is built around a simple premise: take two snack categories that Chinese consumers have loved for decades — latiao and konjac — and re-engineer them for shelves outside China. The result is two distinct series, each with its own texture story, flavor logic, and retail format.

VP Series: Spicy Wheat Snacks, Reimagined for Export

The VP Series is LAKEXIXI's export-oriented latiao product line developed for international retail markets. It comprises three SKUs in a 92g resealable pouch: Spicy Wheat Sticks (Sweet Chili & Cumin), Spicy Wheat Slices (Sweet Chili & Cumin), and Spicy Wheat Sticks (Mala Hot Pot). Every SKU carries V-Label vegan certification and a 360-day shelf life — two attributes that directly address the concerns of European buyers who need plant-based claims and long distribution cycles.

What sets the VP Series apart from generic latiao on the market is its attention to form. Latiao is not a single shape; the same wheat-flour dough can be extrusion-cooked into strips, sticks, slices, or chunks, each delivering a different chew. The VP Series leans into this versatility, offering both stick and slice formats so retailers can choose the texture that best fits their snacking occasion — from on-the-go strips to shareable slices.

The flavor profiles were selected with non-Chinese palates in mind. Sweet Chili & Cumin balances heat with aromatic warmth and a subtle sweet finish, while Mala Hot Pot delivers the numbing-spicy complexity of Sichuan hot pot — a flavor that has gained traction across European restaurant menus and is now migrating to packaged snacks.

Konjac Delight Series: Plant-Based Snacking in Mini Format

Alongside latiao, LAKEXIXI is positioning konjac as its second growth engine. The Konjac Delight Series includes two SKUs: Konjac Strips in Hot & Spicy flavor (15g) and Konjac Shrimp in Garlic flavor (18g). Both come in individual mini pouches, with 20 display boxes per carton (400 packs total) — a format designed for checkout counters, convenience stores, and multi-pack promotions.

Konjac's appeal lies in its functional profile. The ingredient is derived from the konjac plant's underground corm, processed into food-grade flour rich in glucomannan — a naturally occurring water-soluble dietary fiber. It is plant-based, lower in energy density than many conventional snacks, and offers a springy, chewy texture that stands apart from the crunch of potato chips or the hardness of pretzels. For European consumers increasingly seeking lower-calorie, fiber-conscious options, konjac occupies a genuine white space in the snack aisle.

Purchasing at a Glance

Both series will be available for tasting and order at SIAL Paris 2026, Hall 5A, Stand V197D. Buyers interested in private label or custom flavor development can discuss ODM specifications directly with the LAKEXIXI export team on-site.